Education

"The mystery shopping gave us an in-depth understanding of our open day and I felt that Matt and his colleague really immersed themselves in the project, thus providing us with a high level of detail. We were very pleased with the work."

Jennifer Wells Market Research Manager, The University of Exeter

dh insight has a strong track record in working with schools, FE colleges, universities and government agencies such as the National College.

We are actively involved in the education sector, regularly attending and presenting at conferences, and so provide market research findings that are appropriate and cost-effective.

As a result of our extensive education market research experience, we are able to offer clients off the shelf products for certain information needs; for example decliner and acceptor surveys, Open Day mystery shopping or website reviews. This translates into cost savings, proven methodology validity and benchmarking for clients.

We have been involved in the education sector since the 1990s, having previously worked in universities as researchers. We therefore appreciate how the sector works and what its needs are.

Examples of recent projects conducted for university clients include:

  • External stakeholder perceptions
  • TV advert testing
  • Barriers to HE
  • International student campaign
  • Acceptor/decliner interviews
  • Website review

See Examples

Contact us

0845 337 5035

Recent clients include: