dh insight provided a thorough and comprehensive service – extremely professional and expert in regards to the methodology used to undertake the market study programme of works and the outcome was nothing less than exemplary.
Scott Knowles, Chief Executive, East Midlands Chamber
dh insight has delivered our annual customer satisfaction survey for the past three years. They worked closely with us to define the survey so that it would generate useful insight and coordinated the delivery of 250 telephone interviews with local businesses to understand their experiences of working with the D2N2 Growth Hub. The summary reports produced by dh insight have been comprehensive and effective, allowing us to showcase our impact. Matt was professional, helpful and adaptable to changes required throughout the process and I wouldn’t hesitate to recommend their services.
Chris Pook, Growth Hub Manager, D2N2 Growth Hub/Notts City Council
We turned to dh insight for support with brand and campaign testing as it was critical for us to be objective and unbiased throughout the process. We worked in partnership with Matt to help shape the requirements and set out a clear brief for insight and testing. We gave Matt some challenging timings and all deadlines were met. During the outcomes and reporting stage, Matt was open to feedback and happy to provide additional detail where required. The results gave us an important reference to help shape our brand identity and marketing campaigns that were driven by our audiences, and ultimately were as effective as possible.
Emma Hutchby, Head of Corporate and Research Marketing, the University of Nottingham
The Arts University College at Bournemouth commissioned dh insight to carry out various quantitative and qualitative research. Analysis is always well structured, clear and professionally presented. Each project has produced valuable results which have been put into both operational and strategic action. This has helped the Institute to become more targeted and effective in its marketing approach.
Ceri Mak, Marketing Recruitment Officer, The Arts University College at Bournemouth
Throughout our research project, dh insight was professional and more importantly provided added value in terms of their knowledge of our sector and the issues facing education. They listened to what we wanted to achieve as a result of the research and then recommended the best solution for us. dh insight’s knowledge of the education sector helped produce a well thought through and considered report with recommendations presented to the Board of Governors. The outcomes of the project have been enormously helpful as we look at our market position, brand and communication into the future.
Louise Knott, Director of Marketing and Communications, Vision West Notts
I’ve worked with dh insight on a number of research projects for Brunel University, looking at audience perceptions of our courses, prospectuses and the website and have always been impressed by both the quality of the research and the professional and personal skills they have brought to their dealings with me and to wider presentations. Their research has always produced valuable information that influenced the development of my team’s work.
Marianne Bevis, Head of Publications, Brunel University
dh insight was a pleasure to work with, from start to finish. They grasped our brief immediately, and throughout the process, I felt confident in their ability to manage research on our behalf. They delivered exactly what was required, and the product has been extremely useful.
Susannah Field, Digital Marketing Officer, Swansea University
dh insight worked on an important piece of market research with our partners who refer their clients to the College. The research was conducted in a very professional manner, communication was excellent and the summary report was delivered to schedule. The report has been very useful to the College in a number of different ways. Firstly it has been cited in further research papers into the added value of residential adult education. Secondly, it has informed further work we are undertaking on our partnership strategy and processes and finally it has added to our evidence of the impact of the Colleges work.
Mel Lenahan, Principal, Fircroft College of Adult Education
We worked with Matt on a research project to survey students from local schools, to find their perception of the College. Matt spent time with us to put together a concise questionnaire which was well received. The analysis report was clear and presented to us in plain English, and gave us a better understanding of our market. We have used it with success by applying the results to many marketing initiatives carried out by the College.
Louise Day, Press & Publications Co-ordinator, Writtle College
dh insight has successfully delivered various research projects for Anglia Ruskin University, designing effective methodologies and working to often tight timescales. Matt and Kate show a thorough understanding of the HE sector, deliver clear and workable recommendations and provide a prompt and highly professional service.
Amber Stephenson, Senior Market Analyst, Corporate Marketing, International and Development Services, Anglia Ruskin University
dh insight has worked on various qualitative and quantitative research projects with the University of Salford. I have been consistently delighted with the insightful findings and recommendations they have produced, which have gone on to inform marketing activity across the University. Their friendly and professional manner has made it easy to develop strong, mutually beneficial working relationships with them, and their expertise in the HE sector has been invaluable in the design and delivery of projects.
Jo Counsell, Market Research Manager, The University of Salford
With dh insight’s first hand understanding of the higher education sector and the strategic application of market research, they responded to our urgent and complex brief with a clear and practical solution. A first-rate professional service.
Kerry Law, Director of Marketing, De Montfort University
dh insight has worked on various research projects for us in recent years. Their experience in the HE sector means they understand our needs and how best to design and deliver research projects to come up with the information required. They consistently meet the brief, providing clear comprehensive reports as well as presenting useful recommendations which we can move forward on. For instance, a research project involving our website led to a number of changes to the content and navigation, and contributed towards the Bangor University website being rated as one of the best university websites for prospective students in a Times Higher survey.
Carys Roberts, Head of Student Recruitment & Marketing, Bangor University
We used dh insight to market test a television ad. Our brief was both demanding and complicated, and we wanted clear recommendations and a quick turnaround. They delivered exactly what we needed and were a pleasure to work with. We really valued their in-depth knowledge of the sector, professionalism and agility in meeting our needs.
Roy Bayfield, Director of Corporate Communications and Student Recruitment, Edge Hill University
We used dh insight to carry out some qualitative work with staff following a staff survey. The purpose of the research was to delve into some of the issues raised in the survey in more depth and test various communications concepts out. Matt followed the brief and moderated the groups well, some of which were challenging. Participants of the groups felt at ease with Matt and talked openly about their opinions. The report analysing the findings was received well and on time and has been used to influence the staff communications strategy in the University and new initiatives in the area of performance review and recognition. Despite working to a tight timescale on this project, Matt delivered all elements within time and to a high standard.
Joanne Jones, Head of Market Research Office, Aston University
dh insight recently delivered a piece of student experience research for us. Matt worked with us to help define our complex brief, and developed a comprehensive approach in response. The research gave valuable insights and clear, actionable recommendations, which we have already begun to implement.
Emily Hargreaves, Market Research Officer, Lancaster University
The mystery shopping gave us an in-depth understanding of our open day and I felt that Matt and his colleague really immersed themselves in the project, thus providing us with a high level of detail. We were very pleased with the work.
Jennifer Wells, Market Research Manager, The University of Exeter
dh insight approached the project with true professionalism and added value through their experience and the ability to turnaround the project in a rapid timeframe. Their friendly approach made it easy to work with them and the outcomes of the research have proved extremely valuable to our strategic decision-making.
Dawn Vos, Head of Marketing, Birmingham City University
I’ve worked with dh insight on a number of projects and have always been pleased with the results. Their understanding of the higher education sector gives an instant head start to any brief and their work has helped inform our strategic decisions. They are also a pleasure to work with – professional and friendly.
Tessa Griffiths, Head of Marketing and Communications, Bath Spa University
dh insight provided an exceptionally professional service, with excellent customer care throughout.
Louise Harris, School Marketing Manager, Schools of Biosciences, The University of Exeter
Faced with the need to undertake qualitative evaluations of two very complex healthcare related programmes, I found the service and support that they provided to me, invaluable. They helped me to really understand what it was we were trying to evaluate and advised on the best (and most cost effective) way to go about it. All of their work was delivered to the highest professional standards, on time and importantly for an NHS project, on budget. I would have no hesitation in working with them again.
Jan Balmer, Project Manager, NHS Nottingham City
For our Stop Smoking Social Marketing campaign, we needed in-depth insight into the smoking motivation and behaviour of specific target groups in Nottingham. They undertook the research with a range of people living in our most deprived areas. They provided us with a very useful report with key motivators and barriers to inform the next stage of developing our intervention mix. I found their work consistently thoughtful, clear and professional.
Dr Jeanelle de Gruchy, Deputy Director, Public Health Medicine, NHS Nottingham City
dh insight undertook in-depth interviews and focus groups with men aged over 40 from some of Nottingham’s most deprived areas so that we could gain an understanding of how to make our health improvement services more accessible for this group. The findings and recommendations were presented in a clear, easy to read format that we will easily be able to share with our providers to improve service delivery. As well as providing us with valuable insight in a professional manner, dh insight has been friendly, knowledgeable and provided great value for money. I would strongly recommend working with them.
Joanna Cooper, Partnership Officer, NHS Nottingham City
dh insight undertook two projects for us – they provided a thorough scoping study on the health beliefs and behaviours of target staff at Nottingham University Hospitals, which provided essential information for our workplace health promotion social marketing campaign. They also conducted interviews with Trust Directors to explore their attitudes towards health promotion. Both reports were very useful and have given us a clear idea of where we need to go next and specifically who we need to tackle and how. Their work was professional, high quality and they overcame participation issues we had not been able to!
Sandra Lee, Project Manager, Q-Active
